Juhi

Juhi - 2025

Lazy summer days so warm and bright, Laying in the sun without a care in sight,
A gentle breeze, rustling through the trees, The perfect end to a day of ease.

For our latest summer collection, we are taking a melodic memory lane capturing the summer— the air is warm and heavy with mogras in full bloom, a glass of refreshing nimbu paani, mangoes in season, the sky is often a bright blue with puffy clouds and the sun sets late in the evening.

The collection features soft, easy silhouettes adorned with block-printed dots, florals, and checks, all crafted using the hand block discharge dye process-- a textile printing technique where patterns are created by applying a "discharge paste" to fabric, which then removes the existing dye in specific areas, revealing the undyed fabric underneath.

Introducing Juhi, comprising of the classic summer silhouettes where each outfit captures the spirit of relaxation and the art of slowing down.